After two years of isolation, the desire to travel is as present as ever. What’s changed is not whether we want to travel, but how we want to do it.
Travelers now prefer self-service over waiting to be served, with tech-enabled ease expected at every step of the process. From online planning and booking to contactless check-in and 24/7 digital concierge. Today’s tech-savvy, hygiene-conscious traveler’s expectations are rapidly accelerating the hospitality tech revolution. Companies must move quickly to meet evolving demands or risk missing the boat.