As commerce moves fully online, the business model offers even more benefits for savvy entrepreneurs.
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Marketplaces revolutionized the way people do business in recent times. In the past, there would always be a middle man, who would buy an item, then sell it to another person at a profit. Or he’d hire someone, then offer that person’s services to a customer. Online marketplaces have made it possible for people to connect with each other directly and transact freely on their own terms.
From the launch of eBay in 1995 to the wide range of marketplaces now available, the principle has remained the same – remove the intermediary, reduce costs and